Cooking Show

III. Audience


Key Demographics:

My content's target audience is 54 percent female and 46 percent male, with an average age of eighteen years and up. Housewives, chefs, cooks, caterers, and food company owners are the most common vocations.

Key Psychographics:

According to their psychographic segmentation, the majority of them enjoy cooking and enjoy taking on additional cooking challenges. People regularly watch culinary courses to recuperate after such a hard day at work. Some of them employ the lectures to study and afterwards implement whatever they've discovered in their businesses, such as catering.

Challenges of Our Audience:

Their challenges include a lack of cooking knowledge, such as inappropriate recipe execution, improper food preparation, so on and so forth.